The Mastermind for $1M–$25M Entrepreneurs
Grow Faster with the Right People Around You
Quarterly retreats. Monthly coaching calls. Expert-led courses. A private network of vetted entrepreneurs at your level. Everything you need to break through your ceiling.
What entrepreneurs just like you experience every day.
Most high performers are operating with no one truly in their corner.
Hindering Performance
61% of CEOs say loneliness in their role is actively hindering their performance.
Better Decisions
5× more likely to report making better decisions after joining a structured peer advisory group.
Faster Revenue Growth
2.2× faster revenue growth for peer advisory members vs. comparable non-members.
*Source: Vistage Research & Dun & Bradstreet member data; Harvard Business Review, "The Loneliness of Leadership"
Everything you get when you join 728.
Courses, coaching, quarterly retreats, and a private network — all under one membership.
Quarterly Retreats
Two full days at a premium venue with your peers. Thursday welcome dinner. Friday: deep-work sessions and hot seats — your business under a microscope with people who have no reason to sugarcoat. Saturday: strategic planning and close. You leave with a 90-day action plan and the accountability to execute it.
Weekly Accountability Calls
Structured group calls every Tuesday. Share wins, surface blockers, and get real-time perspective from people who understand the stakes. Miss a week and the group notices.
Coaching Sessions
Dedicated sessions with experienced business coaches and consultants. Bring your specific challenges — pricing, hiring, operations, growth — and get actionable guidance, not theory.
Course Library
Expert-led courses covering People, Process, and Profits. Built by practitioners who’ve scaled businesses, not academics. Self-paced. Designed to be applied the week you watch them.
Private Community
A private channel of vetted entrepreneurs at your level. Post a question at midnight, get answers by morning from people who’ve actually solved that problem. No noise. No pitching.
Ready to join?
If you qualify, we’ll reach out within a week.
Two and a half days that change your next 90.
Four times a year, members gather at a premium venue for deep work, honest conversation, and the kind of accountability you can’t get anywhere else.
Welcome Dinner
Arrive at a premium venue. Meet the group over dinner — no slides, no agendas. New members are introduced by the person who referred them. By the end of the night, everyone in the room knows your name, your business, and what you're working through.
Deep Work Day
The main event. Morning hot seats: two members present their biggest challenge, the room spends 90 minutes solving it. Afternoon expert session on a topic voted by the group — hiring, exits, operations, pricing. Evening: private dinner where the real conversations happen.
Commitments & Close
Each member states one commitment — specific, measurable, due before next quarter. The room writes it down. Next quarter, you report back. No hiding. Accountability pairs are assigned for the 90 days between meetings. You leave with a plan and someone making sure you execute it.
“I’ve been to dozens of conferences. This is the only thing I never miss.”
A certified coach in your corner. Every month.
Dedicated one-on-one sessions with a certified 728 business coach. You set the agenda. They ask the hard questions.
“My coach asked me one question that changed how I think about my entire pricing model. I raised prices 20% that month.”
Eric Brackett, 728 Member
Every week, the whole network gets on a call.
Structured group calls every Tuesday. Share wins, surface blockers, and get real-time perspective from people operating at your level. Miss a week and the group notices.
“The Tuesday calls are the one meeting I never reschedule. Hearing what everyone else is working through makes my own problems feel solvable.”
Matthew Buchanan, 728 MemberReal problems. Real operators. Real-time answers.
24/7 access to a private channel of vetted entrepreneurs running businesses at your level. Real conversations about real problems, any hour of the day.
Anyone dealt with a key employee threatening to leave right before a major product launch? Need to think through this tonight.
Went through this exact thing in Q3. Don’t counter yet. Call me tomorrow — there’s a framework that saved me from overpaying and still kept them.
Second Sarah. Also — check if this is actually about money or about feeling stuck. I lost someone I didn’t have to because I assumed it was comp.
Had the same situation 6 months ago. DM me — I’ll send you the exact conversation script I used. Kept them and they’re now my best performer.
14 courses. Built by practitioners. Designed to apply this week.
Unlimited access to the Jensen Business Academy — covering every area of your business from hiring to finance to scale. New material added regularly.
Business Growth Series
7 coursesStrategic Scaling
Frameworks for scaling from $1M to $10M+ without burning out your team or your margins.
Flawless Finance
Financial modeling, cash flow management, and the numbers you need to know at every stage of growth.
HR Excellence
Hiring, firing, retention, and building a team that runs without you in every meeting.
Precision PR
Getting press, building authority, and positioning yourself as the expert in your market.
Marketing Mastery
Customer acquisition, brand positioning, and marketing systems that compound over time.
Systematic Sales
Building a repeatable sales process that doesn't depend on one closer or one channel.
Operational Efficiency
Eliminating bottlenecks, building SOPs, and creating the operational foundation for scale.
Executive Edge Series
3 coursesMission & Vision
Defining the direction that aligns your team, your decisions, and your growth strategy.
Dynamic Leadership
The leadership skills that separate operators from executives. Delegation, decision-making, and presence.
Culture Creation
Building a culture that attracts A-players and makes B-players either step up or self-select out.
Live Training Workshops
4 workshopsUltimate Hiring Workshop
Based on David's bestseller The Naked Interview. A live, hands-on workshop for making hires you don't regret.
Sales Closing Workshop
Live practice closing real objections. Walk away with scripts and frameworks you can use the next day.
Executive Speaking Skills
How to command a room, deliver a pitch, and communicate like someone people want to follow.
Marketing Made Simple
Cut through the noise. A practical workshop on the 3-4 marketing channels that actually move revenue.
The Founder
David Lee Jensen
David built 728 because he couldn't find it.
After multiple exits, a $2.5B sales channel, 50,000+ courses sold, and keynotes for Fortune 50 companies, he had the credentials. What he didn't have was a room. A small group of people at his level who would tell him the truth, not what he wanted to hear.
728 is what he built. Not a program. Not a community. A room with a chair for you, if you've earned it.
Membership
This Isn't for Everyone
We turn people away. Frequently. The room only works when every person in it belongs there.
You belong here if...
- You do $1M–$25M in revenue and manage a real team
- You already know what you should be doing. You need the push.
- You want people who challenge you, not people who applaud you
- You’re willing to be honest about what’s not working
- You show up. Every quarter. No exceptions.
This won't work for you if...
- You’re looking for a course or a playbook
- You want someone to tell you what to do
- You’re not willing to share openly
- You’re here to network or sell
- You’re pre-revenue or still figuring out product-market fit
Common Questions
Frequently Asked Questions
What does membership cost?
Membership is an annual investment. The exact amount depends on timing. We offer a founding member rate for early applicants. The investment reflects the caliber of the room: every member is doing $1M–$25M in revenue.
How is this different from other masterminds?
Most masterminds are either too cheap to attract serious operators or too expensive to justify the value. 728 is designed for the "awkward middle": entrepreneurs who are past the startup phase but haven't hit the level where they need a private advisory firm. Every member is vetted. The format is proven. And the facilitator (David) has done what you're trying to do.
How much time does it require?
Four quarterly meetings (two and a half days each), weekly group calls (60 minutes), and access to the private community channel on your own time. The quarterly meetings are the core experience. Everything else supports the accountability between sessions.
What happens during quarterly meetings?
Thursday evening welcome dinner. Friday full-day intensive with hot seats, expert sessions, and working dinners. Saturday morning commitment session and accountability pairing. You leave with a specific 90-day commitment and a partner to hold you to it.
How selective is the application process?
Very. We review every application personally. We're looking for entrepreneurs who are coachable, generous with their experience, and genuinely committed to growth. Revenue alone doesn't get you in. We turn away applicants who don't fit the culture, regardless of their numbers.
Can I try it before committing?
We occasionally invite prospective members to attend a quarterly meeting as a guest. This isn't a sales tactic. It's how we (and you) determine fit. Apply first, and we'll discuss guest attendance if it makes sense.
Apply Now
There's a Chair at the Table
We accept a small number of new members each quarter. Founding member rates are still available. They won't be forever.
What Members Say
The Results Speak for Themselves
Tom Jenkins
CEO
Eric Brackett
Founder & CEO
Matthew Buchanan
Managing Director